Selling Today: Partnering to Create Value, 15th Edition

Selling Today: Partnering to Create Value, 15th Edition

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SKU:GC-7221910239
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Selling Today: Partnering to Create Value, 15th Edition

Selling Today: Partnering to Create Value, 15th Edition

$43.50

Selling Today helps you understand the value of developing personal selling skills.

The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of "learn by doing" materials of any personal selling text, Selling Today offers a wealth of tools to help you develop an ethical, customer-centered mindset. With new discussions, scenarios and videos, the 15th Edition prepares you to succeed as a member of a new generation of sales professionals.

Book Details

  • Authors: Michael Ahearne, Gerald Manning
  • Publisher: Pearson
  • Edition: 15th Edition
  • eBook ISBN: 9780137963034, 0137963033
  • Print ISBN: 9780137962907, 0137962908
  • Other ISBNs: 9780138170820, 9780138171964

Product Details

TypeBusiness & Economics
SKUGC-7221910239
Tagsebooks, textbooks, business & economics, Books > Business & Economics, latest edition, Business & Economics

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