MKTG 12th Edition
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SKU:GC-6779325738
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MKTG 12th Edition
$31.50
Learn Marketing YOUR Way with MKTG! MKTG's easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With cutting-edge cases, engaging images, and profiles of today's most compelling marketers, MKTG shows students how the Principles of Marketing are applied at the world's top companies every day.
Book Details
- Author: Charles Lamb
- Publisher: Cengage Learning
- Edition: 12th Edition
- eBook ISBN: 9798214349213
- Print ISBN: 9781337407595, 1337407593
- Other ISBNs: 9781337407588, 9780357144091, 9780357233467, 9780357685891, 9781337407632, 9781337671842
Product Details
TypeBusiness & Economics
SKUGC-6779325738
Tagsebooks, textbooks, business & economics, Books > Business & Economics, latest edition, Business & Economics
