
Consumer-Driven Demand and Operations Management Models: A Systematic Study of Information-Technology-Enabled Sales Mechanisms
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SKU:GC-3799316000
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Consumer-Driven Demand and Operations Management Models: A Systematic Study of Information-Technology-Enabled Sales Mechanisms
$33.00
China Internet Development Report 2018: Blue Book of World Internet Conference This important book is by top scholars in supply chain management, revenue management, and e-commerce, all of which are grounded in information technologies and consumer demand research.
The book looks at new selling techniques designed to reach the consumer.
Book Details
- Authors: Serguei Netessine, Christopher S. Tang
- Publisher: Springer
- eBook ISBN: 9780387980263, 0387980261
- Print ISBN: 9780387980188, 0387980180
Product Details
TypeBusiness & Economics
SKUGC-3799316000
Tagsebooks, textbooks, business & economics, Books > Business & Economics, Business & Economics




