Consumer Behavior: Building Marketing Strategy, 14th Edition

Consumer Behavior: Building Marketing Strategy, 14th Edition

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SKU:GC-1407801031
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Consumer Behavior: Building Marketing Strategy, 14th Edition

Consumer Behavior: Building Marketing Strategy, 14th Edition

$32.50

Book Details

  • Author: David Mothersbaugh, Delbert Hawkins, Susan Bardi Kleiser
  • Publisher: McGraw-Hill Higher Education
  • Edition: 14th Edition
  • eBook ISBN: 9781260158182, 1260158187
  • Print ISBN: 9781260100044, 1260100049
  • Other ISBNs: 9781260158199, 9781260958935, 9781260872798, 9781260911862, 9781260921267, 9781260963779

Product Details

TypeBusiness & Economics
SKUGC-1407801031
Tagsebooks, textbooks, business & economics, Books > Business & Economics, latest edition, Business & Economics

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