Business in Action: Thriving in the Digital Enterprise, 9th Edition

Business in Action: Thriving in the Digital Enterprise, 9th Edition

For introductory courses in business. A concise and comprehensive introduction to business Business in Action remains the premier, comprehensive textbook for important introductory business principles and concepts. Featuring a highly organized, objective-driven structure, the text incorporates relevant, contemporary examples and trends from the business world. Now 16 chapters (down from 20), the 9th Edition has been streamlined to better match the needs of the course. New material, visuals, and assessment questions cover the full spectrum of contemporary business topics without filler or fluff. So students can focus on whats important - developing the skills today's business leaders are looking for.

Product Details

• Author: Courtland L. Bovee; John V. Thill
• Publisher: Pearson
• Subject: Education

Why You'll Love It

• Trusted content: clear, well-structured material from a respected source.
• Great value: quality you can rely on at an affordable price.
• Perfect for study: ideal for coursework, reference, and self-paced learning.

Get your copy of Business in Action: Thriving in the Digital Enterprise, 9th Edition today.